George Howard was quoted in the New York Times about Taylor Swift’s new album and whether other artists can learn from her marketing tactics.
“Other artists will assume that they will be able to adapt or clone this approach to similar effect,” Professor Howard said. “It won’t happen. A large part of what Taylor Swift is able to do relies on her being Taylor Swift—she can do what others cannot.”
George Howard was quoted in Forbes about blockchain technology.
"After having written at length over the past several years about blockchain technology, I'm delighted to observe what appears to be growing consensus that this technology could become a core tool in facilitating the creation of a music industry ecosystem in which there are more winners than losers."
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