Business Development and Strategy

MILI-312

MILI-312 Business Development and Strategy delves into the essence of strategic management and its critical role in guiding business development. Students will immerse themselves in the study of market analysis, strategic planning, and the innovation of business models. Interactive lectures and case studies pave the way for students to explore how businesses can discern and capitalize on opportunities for growth, adeptly navigate market and industry shifts, and sustain a competitive edge. The curriculum is structured to illuminate the processes through which organizations can create value, make informed strategic choices, foster innovation, and achieve systematic improvements.

Credits
2
Prerequisites
MILI-211
Required Of
MILI majors
Electable By
MILI majors
Semesters Offered
Fall, Spring
Location
Boston
Department
MBUS
Course Chair
Tonya Butler
Courses may not be offered at the listed locations or taught by the listed faculty for every semester. Consult my.berklee.edu to find course information for a specific semester.